NOTE TO MEDIA: Photos of notable local “jailbirds” going behind bars for good will be available on request. We also can facilitate interviews with a local family served by MDA, and/or community leader(s) participating in this event.
FOR IMMEDIATE RELEASE
Contact: Angel Chanchea-Moser
MORE THAN 40 AREA LEADERS GO BEHIND BARS FOR ‘GOOD’ TO SUPPORT MDA
SAN DIEGO, CA, October 30, 2014 — More than 40 business and civic leaders from the downtown San Diego area will be “arrested” and put “behind bars” for the Muscular Dystrophy Association’s Lock-Up fundraiser on Thursday, October 30 at Spike Africa’s.
Accused of having big hearts and being heavily armed with kindness, the “Jailbirds” volunteered to be part of MDA’s Lock-Up and will raise “bail” by encouraging friends, family, coworkers and business contacts to make contributions to MDA that will directly benefit families in San Diego County living with progressive muscle diseases. The Lock-Up is 11:00am-2:00pm at Spike Africa’s Fresh Fish Grill & Bar.
San Diego Jaguar is sponsoring the event by providing VIP “paddy wagons” which will pick up area executives from their workplaces and return them after they serve their time “behind bars” at Spike Africa’s.
MDA Lock-Up events in the San Diego area have raised over $300,000 over the past decade, sending more than 375 children ages 6-17 affected by neuromuscular disease to a week-long, barrier-free summer camp at Camp Cuyamaca.
Each MDA Jailbird’s “bail” is set at $800, the amount it costs to send one child to MDA summer camp, which will allow the Jailbird to be released on good behavior.
MDA also assists jailbirds in creating personalized Lock-Up donation websites to help raise their bail ahead of time online. The links for these websites can be emailed to friends, family and co-workers who can make secure online donations.
“It’s amazing how our community jailbirds have rallied around MDA and are doing a great job as they continue to raise bail donations,” explained Angel Chanchea, Executive Director of the MDA district office in San Diego. “The actual day of the Lock-Up will be a fun celebration of the work each person did to help families who live right here in our community.”
Lock-Ups are one of MDA’s signature fundraising programs, benefiting local individuals living with muscular dystrophy, ALS and related progressive muscle diseases in the San Diego area.
The event’s primary purpose is to send San Diego-area youngsters to MDA summer camp at Camp Cuyamaca in Descanso, CA. Youngsters with muscle diseases, as well as the many volunteers who help create magic at MDA summer camp each year, enjoy a wide variety of activities designed specifically for youngsters with limited mobility. Some activities include horseback riding, swimming, football, and arts and crafts.
MDA is the nonprofit health agency dedicated to curing muscular dystrophy, ALS and related diseases by funding worldwide research. The Association also provides unparalleled health care services; advocates for the families it serves; and invests significant resources educating the medical and scientific communities, as well as the general public, about neuromuscular diseases affecting more than 1 million Americans.
MDA maintains a nationwide network of some 200 hospital-affiliated clinics — 38 of which are designed as MDA/ALS centers — that provide unparalleled medical and health care services to adults and children with neuromuscular diseases. Families in San Diego and Imperial Counties are encouraged to visit the MDA Clinic at Rady Children’s Hospital in San Diego, CA.
For more information about MDA’s Lock-Up program, please contact Angel Chanchea-Moser at 858-492-9792 or firstname.lastname@example.org.